Northeastern University Marketing Association
I currently serve as the VP of Membership for Northeastern University Marketing Association (NUMA), a collegiate chapter of the American Marketing Association (AMA). In my current role I organize and plan events to encourage members to be active within the club. Throughout my time in this role I have created and managed a 28-person mentorship program to aid students with the college transition, increased membership by 53% through development of programs, competed in multiple case competitions that entailed designing a marketing plan for companies struggling with their marketing, and I have been selected as one of nine members to attend the AMA’s International Collegiate Conference in New Orleans, where we our chapter was awarded ‘Outstanding Membership.’
Emerging Markets Club
I am a founding member of the Emerging Markets Club, a club on Northeastern University’s campus focused on the development of international markets and how these developments impact the business world in which we live.
As Head of Communications I am in charge of all external communications, including potential club speakers, industry leaders, and professors. Due to the startup nature of the club, I also head our recruitment, as well as public relations. It is my job to ensure that we have a healthy club membership, and to promote our activities and events throughout campus.
The Emerging Markets Club has absorbed the responsibilities of NU Global Summit, which hosts a summit each year to focus on a particular theme in business. The Emerging Markets Club was announced at the previous year’s summit. Throughout the previous year’s summit, I worked on a three person marketing team, where we were in charge of promoting the annual summit, as well as informing other students about the opportunities the club provides. I am in charge of the club’s Twitter and Facebook pages, as well as NU Global Summit’s Twitter and Facebook pages.